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Issue 148 | June 2, 2017

"There are risks and costs to action. But they are far less than the long-range risks of comfortable inaction."
– John F. Kennedy, U.S. President

Grow Your Business Week June 19–22
12+ Hours from Experts in Social Media, Video, Branding, Sales, Storytelling, Professional Presence & More
Early Registration Ends TODAY, June 2nd

Register Today


  • Grow Your Business Week June 19–22
  • CTL Associate News & Opportunities
  • Visit Us at These Upcoming Events


  • Leadership: Why America's Vets Make the Best Leaders
  • Social Media: 8 Powerful Tips for Going Viral on LinkedIn Pulse
  • Hiring Trends: Google for Jobs: Potential to Disrupt the $200B Recruiting Industry
  • Job Search: Work Wanted: Recruiter Just Might Not Be into You
  • Workforce Trends: The Role of Cognitive Effectives in Selecting Talent for 2020


  • Colleagues Earn Prestigious Credentials
  • Colleagues Present at National Conferences


CTL & RWA Events

  • CTL Associate Call: Social Media for You & Your Clients
  • Grow Your Business Week
  • Mark Your Calendar to Join Us in Madrid

Partner & Associate Events

  • Advanced Job Search Coaching Program


JUNE 19-22 | Grow Your Business Week

Are you ready to take your business to the next level? To stop trading time for dollars, attract your ideal clients, and achieve your big, hairy, audacious business goals?

Join Career Thought Leaders for 4 days focused on helping you transform your coaching, writing, or brand strategy business. We will have 12+ hours of virtual content, time for networking, and more!

Topics include:

  • Increase Your Impact & Your ROI: The Power of Presence
  • How to Use LinkedIn to Grow Your Business
  • Land More Clients & Contracts: Sell the Value of Coaching
  • Turn Your Expertise into Dollars with a Mini-Course
  • Avoid the Commodity Zone: Build a BAD and BOLD Business Brand
  • 6 Keys to Capture Attention on Social Media with Snack-Size Content (Part 1: How to Snackify & Part 2: Snack on This)
  • How to Build Value and Increase Your Revenue 

Speakers include:

  • Valerie Sokolosky
  • Pat Schuler
  • Jen Lehner
  • Vaneese Johnson
  • Teddy Burriss
  • Cindy Skalicky
  • Tim Athey, PhD
  • Tanya Smith
  • Marie Zimenoff

See the schedule and register today.


CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

  • June CTL Associate call moved to June 5
  • Publication opportunities with upcoming deadlines
  • Sharing your expertise during an interview on The Career Confidante radio (40,000 listeners and growing!)

CTL Associates receive discounts on the Master-E-Sessions, conference, and more! Log in and view the Associates page for details.

Want to get in on the opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!


NCDA Conference | Orlando, FL

As a graduate of the NCDA Leadership Academy, Marie will be on a panel for incoming Leadership Academy members at the NCDA Conference in Orlando June 28-30. CTL Board Member Michelle Carroll will also be presenting at the conference. Please let Marie know if you'll be there as she's always excited to see fellow NCDA goers (this will be her 10th NCDA conference!).

ICF Converge | Washington, DC

CTL Board Member Susan Chritton will join Marie in running a "Development Lab" at ICF Converge on August 25, 2017, where they will help coaches from around the world clarify their personal brand and create bios to build their coaching practices. If you're planning to attend Converge, watch for more information on how you can join!


Leadership: Why America's Vets Make the Best Leaders (Fortune)
Your veteran clients will enjoy reading these four strengths they bring to leadership. A great read for any leader!

Social Media: 8 Powerful Tips for Going Viral on LinkedIn Pulse (B2C)
As LinkedIn users generate more content, going viral is becoming more challenging. These eight tips can help increase your readership. I can't wait to learn more about creating better content from Tanya Smith during Grow Your Business Week!

Hiring Trends: Google for Jobs: Potential to Disrupt the $200B Recruiting Industry (Forbes)
Google's announcement of creating a job search engine continues to generate buzz. This article goes through good data around the open positions and job titles before sharing a bit more info about what we can expect to see with Google Jobs.

Job Search: Work Wanted: Recruiter Just Might Not Be into You (
A fun, short read about "ghosting," why it happens, and how your clients can work with recruiters.

Workforce Trends: The Role of Cognitive Effectives in Selecting Talent for 2020 (HR Online)
Based on data from the World Economic Forum, this article explains cognitive effectiveness and how hiring managers are starting to screen for cognitive excellence.



Congratulations to Eileen Quaglino, Cynthia Michalewski, and Debra Stark who earned the Academy Certified Resume Writer (ACRW) credential from the Resume Writing Academy. Your commitment to learning resume strategy, writing, and design will mean great things for you and your clients. Kudos to you all for your hard work!

Congratulations to Meg Stewart, Hilary Agyemang, and Mariam Tarantella for earning the Certified Career Transition Coach credential from Career Thought Leaders. You all have dedicated your time to improve your coaching skills and expand your services with practical tools to improve outcomes for your clients. Keep up the great work!


Diane Hudson was selected and presented two classes at the National Association of Workforce Development Conference in New Orleans at the end of May 2017. Her class on federal resumes writing was standing room only and her class on career coaching was a hit with attendees and included robust discussion on current trends in career coaching and career management.

Lakeisha Mathews, Barbara, Marilyn Feldstein, Alan Deback, Vivian Blade, and Marie Zimenoff presented multiple career development-related sessions at ATD ICE in Atlanta at the end of May. The event attracts 10,000+ learning professionals from around the globe. In their presentations, these colleagues shared tips for those in career transition, young professionals, and those looking to advance in their careers.

Please email your kudos, upcoming events, or latest happenings to me at so that I can share them with everyone!

For information about CTL & RWA credentials:

Academy Certified Resume Writer (ACRW)
Academy Certified Profile Writer (ACPW)

Master Resume Writer (MRW)
Credentialed Career Manager (CCM)
Certified Career Transition Coach (CCTC)
Certified Personal Brand Strategist (CPBS)
Certified Social Branding Analyst
360Reach Analyst


Visit the 2017 Calendar of Events for all CTL and RWA events this year.


June 5, 2017, Noon ET
CTL Quarterly Call: Social Media for You & Your Clients

In this CTL Associate Call, our CTL Board will be sharing a few nuggets from Career Jam: Where Experts Forecast The New & The Next. We'll also be talking about what this means for your career! The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. You MUST be an Associate to participate. To read about all of the benefits and opportunities of becoming a CTL Associate ($399 lifetime fee), click here.

June 19-27, 2017
CTL Grow Your Business Week

We're bringing you an entire week just focused on your business! Our lineup of more than 10 hours of content includes experts in branding your business, closing sales, creating products, using social media to grow your business, maximizing your website SEO, and much more!! Sessions will run from 11 am ET to 4 pm ET each day, so block out your calendar and watch for registration to open later this week. Learn more and register.

May 1-3, 2018
CTL Conference & Professional Development Symposium Goes to Spain

Mark your calendars now and start planning an international excursion … our annual exclusive, in-person professional development opportunity (conference) is going global! Career colleagues from Europe are excited to host us in Madrid, Spain, for the 2018 Professional Development Symposium, Thrive: Helping Professionals Navigate a Global, Virtual & Gig Workforce. We'll be planning a group flight and providing a 10-pay registration option so you can spread out your expenses.


July 6 - August 24, 2017, Noon ET
Advanced Job Search Coaching Program

Would you like to add Job Search Coaching to your coaching practice? Joan Runnheim Olson, owner of Pathways Career Success Strategies, LLC and adjunct faculty member with the Institute for Life Coach Training, will be teaching the Advanced Job Search Coaching Program Thursdays from 12-1:30 pm ET. The purpose of this program is to prepare you to coach clients/students to obtain a desired job in their organization of choice. Learn more and register.



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